10 Top Crypto Exchange User Acquisition Services for 2025

In this article, I will review the Top Crypto Exchange User Acquisition Services that assist crypto exchanges in getting, converting, and retaining active users.

These User Acquisition Agencies focus on influencer marketing, public relations, search engine optimization, advertising, and community building specifically for the Web3 audience.

Be it a new exchange you are launching or seeking to scale worldwide, these services will meaningfully improve user engagement.

Key Point & Top Crypto Exchange User Acquisition Services List

Agency	Key Point
Kryptonite	Specializes in influencer-led user acquisition strategies for Web3 brands.
Mooning	Focuses on viral Web3 campaigns and NFT drops with measurable user growth.
Reblonde	Tech PR experts with crypto-native media outreach to attract real users.
GrowthChain	Offers full-stack blockchain marketing with conversion-focused funnels.
Coinbound	Leading crypto growth agency with top-tier influencer and SEO reach.
Omni Agency	Combines paid ads, PR, and community building for rapid user onboarding.
CryptoPR	Known for press release distribution and exchange user acquisition at scale.
MarketAcross	Offers guaranteed placements in top crypto media for trusted growth.
ICODA	Delivers exchange traffic through multilingual campaigns and analytics.
NinjaPromo	Full-service crypto marketing with ROI-driven user acquisition tactics.

1.Kryptonite

Kryptonite is recognized as one of the best user acquisition services for crypto exchanges owing to its precision influencer marketing for Web3 audiences. The agency utilizes blockchain-savvy influencers on Twitter, YouTube, and Telegram to foster genuine engagement and user onboarding.

Unlike other marketing agencies, Kryptonite’s sole focus is the crypto industry and provides results-based marketing tailored to increase growth. The agency’s distinctive advantage is crafting campaigns that foster trust through educational content that also advertises, aiding retention and loyalty to the platform.

Pros & Cons Kryptonite

Pros:

• Specializes in Web3 influencer marketing.
• Integrated ROI-focused paid media + organic strategy.
• Performance dashboards show real-time tracking.

Cons:

• Startups in the early stages will find the pricing premium and not fit for them.
• Will not work outside influencer networks.
• Main focus is on English-speaking markets.

2.Mooning

Mooning has positioned itself among the top crypto exchange user acquisition services by creating viral Web3 campaigns that blend community excitement with growth. Their primary strength is executing buzz-generating NFT giveaways and short-time offer events that lead to user sign-up spikes.

Mooning is different from the competition with its mastery of real-time social trends and memes, enabling authentic engagements with crypto-native audiences. This propels fast user acquisition and prolonged engagement with the platform, especially during crucial launch periods.

Pros & Cons Mooning

Pros:

• Expert in producing viral market meme content.
• Budget-friendly campaigns with high engagement.
• Strong presence in the APAC and SEA regions.

Cons:

• B2B crypto products are not as well served.
• Brand image can deteriorate due to excessive humor.
• Limited in long-term strategy support.

3.Reblonde

Reblonde is among the best services for acquiring users for crypto exchanges, and is well known for its PR technology and crypto storytelling. Reblonde is distinctive for their reputation-generating campaigns which position exchanges as thought leaders through bespoke media placements and narratives centered around the founders.

Through features placed in crypto and mainstream tier-1 media, they establish credibility and trust which leads to better acquisition rates. A blend of retail and institutional audiences is captured through their targeted communications which also drives sustainable momentum for the growth of the user base.

Pros & Cons ReBlonde

Pros:

• Offers high-end PR services with access to Tier 1 media.
• Strong presence in Europe and MENA regions.
• Assist in creating narratives and provides thought leadership on issues.

Cons:

• Mostly PR-focused and lacks a full user acquisition funnel.
• Expensive for bootstrapped projects.
• Longer lead time for measurable results.

4.GrowthChain

GrowthChain is a premier provider of crypto exchange user acquisition services due to its combination of blockchain-native growth funnels and data-driven performance marketing. Its unique value is found in the merging of Web3 user intelligence with cross-channel social and content marketing.

GrowthChain does not only drive traffic; they safeguard that every interaction transforms into active and engaged participation. From their extensive partnership with various crypto exchanges, they have come to perfect optimized user acquisition strategies that have set them apart by providing real-time strategy tweaks and measurable ROI.

Pros & Cons GrowthChain

Pros:

• Combining SEO and content marketing to gain users organically.
• Strong in optimizing onboarding funnels.
• Data-driven reporting with strong analytics.

Cons:

• The effects of efforts taken are seen over a longer duration.
• Minimal partnerships with brands at Tier 1 exchanges.
• Absence of in-house influencer marketing.

5.Coinbound

Coinbound is the most notable user acquisition service for crypto exchanges because of its widespread connections with Web3 influencers, media contacts, and its mastery in SEO. What makes Coinbound uniquely different is its ability to build user traffic sustainably and over the long term through organic methods and authority building, as opposed to hype-driven tactics.

Their campaigns are centered around user-driven participatory promotion, which utilizes influencers to meet the goals of the exchange to ensure genuine marketing. With its unmatched industry expertise and successful track record, Coinbound enables exchanges to gain loyal users, reinforcing the exchange’s digital footprint and brand value as well.

Pros & Cons Coinbound

Pros:

• Agency with an influencer, SEO, PR, and community.
• Partnered with Binance, eToro, etc.
• Web3 startups and major exchanges are flexible.

Cons:

• Unique brands might not be satisfied with their template approach.
• Comprehensive services come with a premium price.
• Engagement rates can decline with influencer saturation.

6.Omni Agency

Omni Agency is known for its comprehensive, full-stack marketing approach to user acquisition for crypto exchange services, placing it among the top in user acquisition service. Omni’s unique blend of paid media, advertisement, social media, public relations, and community building allows for user acquisition in marketing retention.

Contrary to Omni’s competitors, fragmented service providers, Omni is not limited to one channel; strategy and execution is integrated for all channels to maintain consistency, leading to Omni’s integrated approach. This model allows for rapid momentum building in addition to interest conversion to active users through long-term personalized interactions and open dialogue.

Pros & Cons Omni Agency

Pros:

• Community management + Discord and Telegram growth are strong.
• Proven strategies.
• Support for DeFi and NFT projects.

Cons:

• Scaling challenges with a small team.
• Smaller and mid-tier exchanges are better served.
• Weak PR/media outreach.

7.CryptoPR

CryptoPR is one of the first user acquisition services specializing in crypto exchanges due to its comprehensive distribution of press releases and coverage in leading media outlets. Its main focus on rapid impactful coverage in international crypto and finance media hubs boosts user trust and onboarding.

Different from many other agencies, CryptoPR offers guaranteed placements which allows for consistent visibility during launch or expansion campaigns for the exchange. This strategy allows active user acquisition in saturated blockchain markets. The competitive credibility gained from exchanges enhances the effectiveness of this strategy.

 Pros & Cons CryptoPR

Pros:

• Global distribution network for crypto press releases.
• Quick action for visibility.
• Major press guarantees.

Cons:

• Retention measures and funnel analytics do not have significant emphasis.
• Generic lower-tier package content.
• Campaigns needing prolonged active engagement not suited.

8.MarketAcross

MarketAcross is one of the leading services for acquiring users for crypto exchanges due to its proprietary media-driven promotional strategies. What sets them apart is their skill to design detailed and meaningful narratives that elevate exchanges to thought leader status.

MarketAcross guarantees enduring visibility and reputation value by collaborating with top crypto media. Through content development and syndication, their full-service offering provides more than just visibility; it provides genuine user interest, allowing exchanges to acquire and foster user loyalty and sustained participation within the competitive environment of Web3.

Pros & Cons MarketAcross

Pros:

• Market leader for content and media solutions.
• Clients include OKX, Polygon, and Huobi.
• Outstanding international media contacts.

Cons:

• Prioritizes brand recognition over acquisition.
• Requires large marketing budgets.
• Long onboarding timelines.

9.ICODA

ICODA takes the lead as a user acquisition service for crypto exchanges owing to its worldwide, multilingual advertising acumen alongside extensive marketing skills in blockchain technology. Its distinguishing feature is the ability to craft region-specific campaigns for exchanges and help them penetrate unserved markets with incredible accuracy.

ICODA employs a mix of SEO, PPC campaigns, influencer marketing, and integrated native advertising to reach the highest level of conversion in a single-campaign focused manner. Through strategic localization and meticulous optimization of the user journey, ICODA achieves not just high-quality traffic, but also consistent engagement on the platforms.

Pros & Cons ICODA

Pros:

• Multi-lingual marketing for global reach.
• In-house developers for DApp and landing page maintenance.
• Robust analytics and reporting.

Cons:

• Campaign ROI feedback has ranged from positive to negative.
• Limited proactive influencer outreach.
• Design quality may depend on budget.

10.NinjaPromo

NinjaPromo is unrivaled among crypto exchange user acquisition services. They have an entire digital marketing suite devoted to crypto projects. All in, NinjaPromo offers blockchain projects data-driven performance marketing, stunning visuals, striking social narratives, and sophisticated social media storytelling.

NinjaPromo is a master at driving interest and user acquisition through paid media, influencer marketing, and a myriad of other channels. They have helped numerous crypto exchanges rapidly scale while preserving user trust and promoting sustained engagement.

Pros & Cons NinjaPromo

Pros:

• Full-funnel marketing: Paid Ads, SEO, influencers, video.
• Works with B2B, B2C, and blockchain industries.
• Clients include BitForex, Trust Wallet, and LBank.

Cons:

• Campaign ramp-up time takes longer.
• New clients may feel overwhelmed with complex offerings.
• Some services require a la carte billing.

Conclusion

As a closing, the leading providers of user acquisition services for crypto exchanges, including Coinbound, NinjaPromo, ICODA, and MarketAcross, deliver specially curated and impactful strategies targeted to onboard and retain active users in the Web3 ecosystem.

From influencer marketing and viral campaign creation to geo-targeted advertising and paid media guaranteed placements, every agency has different specialized strengths.

With proper partnership selection, crypto exchanges are able to seamlessly maximize user acquisition and engagement, build trust, and achieve enduring sustainability, while effortlessly fuelling accelerated growth.

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